ALEXIUM INTERNATIONAL GROUP LIMITED
ALEXIUM SIGNS SALES AND DISTRIBUTION AGREEMENT WITH iTextiles®
TO COMMENCE SALES IN EUROPEAN MARKETS TARGETING NEAR TERM
SALES IN AUTOMOTIVE AND MILITARY
Perth, WA and Greer, South Carolina: Alexium Interna8onal Group Limited (Alexium) (ASX:AJX, AX:AJX, OTC QX:AXXIY) is pleased to announce it has signed an agreement with distribu(on partner iTextiles for sales and marketing of Alexium’s environmentally friendly ﬁre retardant (FR) chemistries in Europe.
The two senior sales representatives, Ms Dalia Silvia Benefatto and Ms Federica Albiero, who have a combined 38 years experience representing major companies such as Invista, Dow and Freshtex in Europe will be dedicated to sales and marke1ng of Alexium’s FR formula1ons. Both Dalia and Federica, who are based in Italy, will formally commence work in three countries , Italy, Germany and the Czech Republic initally addressing 6 customers who have expressed a desire for both iTextiles products and Alexium FR formulations as a whole product solution.
Mr Mark Valdario, Deputy Vice President of Sales and Special Projects for Alexium, will be travelling his month to meet with the itex1les team. Mark, will be discussing items such as co- branding and marketing between the two companies.
Due to a successful marketing campaign at TechTextil, in Frankfurt, Germany earlier this year, Alexium’s rollout into the European market has been accelerated in order to meet these Customer‘s specific needs. These initial sales opportunities are in the automotive, work-wear and military fabrics markets.
“We are excited to participate and work directly with Alexium to help push through eco- friendly technologies to multiple markets to meet the ever expanding European demand,” said Mr Mujeeb Khan, President and CEO of iTextiles.
Nicholas Clark, CEO and Executive Director of Alexium International added, “I am delighted to announce this new partnership with iTex.les, which will drive our sales in the European marketplace. This partnership will build on Alexium’s strong reputation in the United States military and automotive markets.
“I am looking forward to working with Mr Khan and iTextiles over the coming months to realise great near-term results.”
For more information on iTextiles, please visit their website at www.itex’les.com.pk For more information, please visit Alexium’s website at www.alexiuminterna4onal.com
ASX MEDIA RELEASE
6 JULY 2015